What Are New Launches?

Launches

New launches in real estate refer to newly introduced developments or specific clusters within an existing project. These can include residential, commercial, or mixed-use properties in emerging or prime locations.

Types of New Launches:

  1. Entire Projects
    • Large-scale developments introduced by a developer.
    • Often built in phases, with different property types and amenities.
  2. Clusters Within a Project
    • A new phase or district within an existing community.
    • Offers unique layouts, designs, or upgraded features.

Benefits of Buying During a New Launch:

  • Competitive Pricing – Early buyers enjoy lower prices and exclusive offers.
  • Best Unit Selection – More choices for views, layouts, and prime locations.
  • High Investment Potential – Prices tend to rise as the project nears completion.
  • Flexible Payment Plans – Developers offer installment options and incentives.
  • Modern Designs & Features – Smart home technology, energy efficiency, and premium amenities.

Expression of Interest (EOI) in New Launches

An Expression of Interest (EOI) is a non-binding commitment that allows buyers to secure priority access to a new launch. By submitting an EOI, buyers often gain:

  • Early Access – First choice of units before public sales begin.
  • Exclusive Pricing & Offers – Special pre-launch discounts or benefits.
  • Refundable Deposits – In most cases, the deposit is refundable if the buyer chooses not to proceed.

Tip: Before investing, research the developer, project location, payment terms, and expected delivery timeline.