What Are New Launches?

LaunchesDeveloper SaleEOIearly property investment

New launches in real estate refer to newly introduced developments or specific clusters within an existing project. These can include residential, commercial, or mixed-use properties in emerging or prime locations.

Types of New Launches:

  1. Entire Projects
    • Large-scale developments introduced by a developer.
    • Often built in phases, with different property types and amenities.
  2. Clusters Within a Project
    • A new phase or district within an existing community.
    • Offers unique layouts, designs, or upgraded features.

Benefits of Buying During a New Launch:

  • Competitive Pricing – Early buyers enjoy lower prices and exclusive offers.
  • Best Unit Selection – More choices for views, layouts, and prime locations.
  • High Investment Potential – Prices tend to rise as the project nears completion.
  • Flexible Payment Plans – Developers offer installment options and incentives.
  • Modern Designs & Features – Smart home technology, energy efficiency, and premium amenities.

Expression of Interest (EOI) in New Launches

An Expression of Interest (EOI) is a non-binding commitment that allows buyers to secure priority access to a new launch. By submitting an EOI, buyers often gain:

  • Early Access – First choice of units before public sales begin.
  • Exclusive Pricing & Offers – Special pre-launch discounts or benefits.
  • Refundable Deposits – In most cases, the deposit is refundable if the buyer chooses not to proceed.

Tip: Before investing, research the developer, project location, payment terms, and expected delivery timeline.